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When Blade Runner goes blunt
So why has Stuart Higgins packed his bags and taken the long 12 hour flight to South Africa to wrangle one of the toughest PR gigs of the moment? Benjamin Disraeli said “One secret of success in life...
View ArticlePop Tarts and Coronets : How brands find rebirth in the Now! Economy
Do we worship celebrities? Maybe. A while ago, a smart wag who was looking for a quick column inch to help promote a book identified a psychological condition: Celebrity Worship Syndrome. An...
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